One of the greatest challenges facing business and brand leaders in the age of digital disruption is figuring out just how much value their company’s products have to the consumer. At a time when the average life expectancy of a Fortune 100 brand has decreased from...
91 percent of marketers and their agencies take steps to address brand safety NEW YORK, N.Y., (October 5, 2017) – Trusted Media Brands and Advertiser Perceptions today released a new survey on the key issues facing marketers, which revealed that brand safety has become a mandatory, driving...
As a CEO born on the edge of the Boomer and Generation X eras, one of the common complaints that I hear from other executives is how...
Robin Phillips shot Christmas Meadows in Utah in memory of his son, a Boy Scout Hero NEW YORK, NY (June 20, 2017) – Reader's Digest, one of the nation’s leading consumer magazines, reaching an audience of over 19 million readers, is unveiling the grand-prize winner of...
“Reader’s Digest Trusted Brand” seal increases consumers’ likelihood of purchasing a brand’s product or service New York, NY (May 16, 2017) – Reader’s Digest, a Trusted Media Brands, Inc. (TMBI) company and one of the nation’s largest and most respected media brands, today announced the results...
Study Reveals Social Platforms as the Preferred Digital Video Advertising Partner by Over 300 Industry Decision-Makers NEW YORK, NY – (May 8, 2017) – At today’s NewFronts presentation, Trusted Media Brands, Inc. (TMBI) unveiled results from its newest study exploring the future of digital video. The...